The objective. Your Aesthetic Oasis, a newly launched medspa, sought our expertise to establish their brand, grow an online presence, and generate targeted leads to attract clients. The primary goals were to launch the business, create a cohesive digital strategy, and drive patient acquisition through targeted local engagement.
Key deliverables.
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Website Design: Build a visually stunning, user-friendly website to represent the medspa’s services and drive online conversions.
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Social Media Management: Create and manage their Facebook and Instagram accounts to attract local, qualified leads.
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Content Creation: Provide ongoing photography and videography services to keep social media content on-brand and visually appealing.
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Paid Advertising: Implement targeted ad campaigns to reach potential clients who align with the medspa’s ideal patient profile.
What we did
Client expectations. Your Aesthetic Oasis expected us to launch their business effectively by establishing a strong online presence, creating content that aligned with their brand aesthetic, and driving consistent local leads through targeted social media efforts and advertising.
Expected outcomes.
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Build a cohesive and visually appealing online presence that reflects the luxury and aesthetic focus of Your Aesthetic Oasis.Create a professional website that serves as both a brand showcase and a lead generation tool.
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Establish a strong and engaged social media following on Facebook and Instagram, focusing on local, targeted leads.
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Generate a consistent stream of qualified leads through paid advertising campaigns tailored to the medspa’s ideal patient profile.
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Produce high-quality photography and videography content to maintain an on-trend, visually cohesive social media presence.
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Drive significant traffic to the website, increasing conversions and bookings for medspa services.Elevate brand visibility within the local market, positioning Your Aesthetic Oasis as a go-to provider of medspa services.
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Ensure ongoing growth through consistent content creation, lead generation, and engagement with the local target audience.
How we did it.
Initially engaging as a VIP package client, Your Aesthetic Oasis soon transitioned into a monthly retainer due to the success of our early efforts. We began by building and managing their Facebook and Instagram accounts, curating a visually cohesive feed to reflect their brand’s high-end aesthetic. Our content creation team provided professional photography and videography to keep their social media presence on-trend, ensuring consistent engagement with their audience.
In tandem, we designed a user-friendly, visually stunning website that showcased the medspa’s range of services and reflected the professionalism of the brand. We integrated an online booking system directly into the site, streamlining the patient acquisition process and making it easy for potential clients to book appointments. This integration was a key component of our marketing strategy, as all paid ads and social media content directed visitors to the website’s booking portal, effectively turning impressions into conversions.
Through this cohesive strategy, the website not only served as a central hub for business inquiries but also elevated the professional image of Your Aesthetic Oasis. The site provided a seamless, high-end user experience that resonated with their target clientele, further establishing credibility and trust within the local market.
In addition to organic social media growth, we implemented a paid advertising strategy aimed at generating targeted, qualified leads that would convert into clients. Our approach included ongoing ad optimization, ensuring that the medspa reached the right audience—local individuals who fit their ideal patient profile. The website played a crucial role in capturing these leads, serving as the primary platform for inquiries and bookings.
The stats. Our digital strategy resulted in significant growth for Your Aesthetic Oasis.
In the first 90 days:
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Video reels garnered over 75,000 views, driving brand awareness and engagement.
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Posts received over 103,000 impressions, boosting visibility and interest in their services.
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Over 300 targeted local followers were acquired through our paid advertising package, positioning them to convert into actual clients.
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The ad campaigns sent over 2,000 visitors to the website in just 90 days, increasing opportunities for patient acquisition.
In conclusion. Your Aesthetic Oasis entrusted us with launching their brand, building a strong online presence, and driving local client acquisition—and we delivered. Through a combination of strategic social media management, compelling content creation, and targeted paid advertising, we successfully helped Your Aesthetic Oasis grow their business and establish themselves as a prominent player in the medspa industry.